I designed a video that promoted the festival by highlighting the city of Fairhope’s beauty.
F’s standing in front of the FEEF mural on Church Street in Fairhope, AL. Photo by Jared Budlong
The president of the Fairhope Film Festival asked me to lead a team that would create a promo for the festival. We had the opportunity to work with the John Lennon Bus for one day to shoot and edit a rough cut of our promo. We had four other production volunteers and three volunteers for talent. Our budget was limited.
I created a list of promos of other film festivals. I sent this list to folks from the festival and to Stephen Savage and Wendell Kimbrough. After viewing these examples, we decided to use a promo from the Bicycle Film Festival as our guide.
I spent a good deal of time working on preproduction documents. These documents really streamlined production and post production allowing us to produce a high quality promo in a short period of time. The folks at the Fairhope Film Festival were pleased with the results.